how sweet it is...

...to say that working on this Celebrate Life Event is life changing is an understatement!

One of my favorite events each year, it is a perfect example of B2P marketing at it's best.

People who are 5 year Cancer Survivors are invited back to the Cancer Center where they were treated, and over a few days, with multiple events, they Celebrate Life... Everyone enjoys catching up with old friends made while treating their cancer, a chance to visit with Doctors and staff who helped care for them, time to share moments of joy with their families in a place where they were once very sick.

The creative challenge for me is to create a seamless program that is both "homecoming" and "celebration"- incorporating the many wonderful stories that everyone has to share.

With video, music, the web, and a very powerful message from the Founder/Visionary of this Cancer Center, we create a very powerful environment for those attending to enjoy and share with folks back home.

We use very powerful imagery, from a Dove Release to Planting Trees, to make very lasting impressions on everyone. The dinners and luncheons allow people to share, inspire, and spread hope to those who need it most, people currently being treated!

Oh, what is B2P you ask? Well I'm sure you're familiar with B2B [business to business]... this a very fresh approach [Business to Person] ...please call me to learn how we can help you reach "people!"